Most authors believe that creating the whole manuscript from scratch to submission is the most difficult step in publishing. But the truth is that having a final manuscript is only the first step in successfully publishing a book. If you’ve finished writing your book and are just waiting for it to be published, now is a great time to do some prep work and build a strong platform that will help your book do well when it comes out. So what should you do?
Here are four things to consider before publishing a book:
1. Polish Your Text Till It Sparkles
Too often, new writers think that if they get close enough to perfect the book, that’s good enough. Some think the process is done after a quick read and running the document through Grammar and Spell Check on Microsoft Word. However, this is not enough and is the main reason why many books don’t sell.
Preparing a final manuscript before publishing a book advertising company takes much more work. It’s because authors can rarely notice mistakes, misspellings, and especially inconsistencies.
But a new author often doesn’t have enough money to pay for a professional book editor, professional proofreading or hire a ghostwriting agency. But that doesn’t mean they shouldn’t pay attention to their manuscript.
Putting together a manuscript is a slow, step-by-step process. Premium writing checkers can help, but they won’t identify every mistake.
The work that you have written needs to be read. And, yes, it should be carefully proofread by at least three people other than the author. Read here; there is a lot more you should read. You could ask friends, family, and people you know on social media or reach out to online proofreaders. A good number of them are available at reasonable prices.
Additionally, you want to make an effort to get as many beta readers as you possibly can. With the feedback and corrections, you can get your manuscript closer and closer to a level where it could be published.
This practice will keep you from making mistakes and rushing to publish a book full of grammatical errors, spelling mistakes, and typos.
2. Create A Book Description
Everyone who writes hates this job. So don’t think you can do it right before the deadline. Writing the perfect book description can take many hours, days, or even weeks.
The book description should be about 600 words long and written to convince the reader to buy the book. Don’t just tell people what happened. A good book description gets the reader interested, raises their hopes, and tells them why they should buy your book.
If you are having trouble coming up with ideas, you could use questions in the description of your book to get people interested. Only your great book cover and description will get people to buy your book. So make sure that both are high-quality and engaging.
3. Select An Appropriate Trim Size And Price
There’s no need to start from scratch. Readers expect books in their favorite genre to look a certain way, and stores are used to stocking books that meet industry standards.
Go to your local bookstore and look for the section where your book would fit best. What sizes of trim do you see? How much do books of your genre cost? Do they have paper covers or hard ones? Choose a trim size and format that will give you the greatest return on your investment, and look for a price in the middle of what’s already in the market. In the same way, you can search the internet for e-books that are similar to yours and see what specifications they have.
4. Develop A Strategy For Your Future Marketing Efforts
Some of the best-written books have failed to sell because the authors didn’t know how to market them effectively. So, when your book is ready to be published and when it is finally in stores, it’s important to have a well-thought-out plan for how to market it.
Here’s a simple way to start putting together an effective book marketing plan for your book:
- Your first step is to determine who your target audience is. It’s essential to remember that you should focus on the people who are likely to buy your book, not just anyone who might buy it. Try to create the perfect reader persona by defining age, interests, purchasing power, reading time, etc.
- Once you know your target audience and who you want to reach, you must find out what platforms you can use to reach them. What social media sites do they use the most? Do they belong to book clubs or poetry clubs? Do they prefer to shop in stores or online? Attempt to answer these questions about the people you are writing for.
- Once you identify where they are, you must figure what the best way to get to them. What kind of content do they spend the most time on? Are they likely to buy books because you told them to? Are there any influencers they listen to? Try to attempt the answers to these questions before you make a plan to reach them with your content.
- If you’ve just finished writing a book and are publishing it, it’s important to know that now is not the time to slow down. If you do the prep work and get these things right, it will go a long way toward serving you to inform people about your book when it comes out on the market. So make sure to use this time well and set your book up for success.
Publishing a book might not be as easy as it looks. The first few weeks after publishing a book for sale are quite important. You must be very vigilant about book content, appearance, and marketing.